Thought Leadership

Product launches in Bottom-of-the-Pyramid markets: Why consumer opinion matters

Product launches in Bottom-of-the-Pyramid markets: Why consumer opinion matters

The strategy of less: What Zepto can learn from DMart

The strategy of less: What Zepto can learn from DMart

Why 'roasting' your customers may help your brand

Why 'roasting' your customers may help your brand

Understanding AI's effect on jobs: Automation versus augmentation

Understanding AI's effect on jobs: Automation versus augmentation

Fast track to sustainable mobility

Fast track to sustainable mobility

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