Thought Leadership
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The decision-making side to WFH productivity
When you examine the cognitive biases that are shaping your work-from-home experience, you can see that the productivity code lies in understanding the human mind, and yourself, better
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Covid-19: The importance of brand recall in mom-and-pop retail
Brand recall creation was a challenge in pre-Covid times too because of the wide range of choices available to consumers of almost all FMCG products
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Here is how countries can get back to work without a COVID-19 vaccine
Quarantines and social distancing measures cannot be our plan, say Amit Joshi and Michael Wade. Testing, isolating and normalizing are the way forward
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How online marketplaces can squeeze more profits from third-party sales
Researchers pinpoint most profitable fee structure for websites like eBay and Etsy
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The super power of tomorrow? Being "Indistractable"
Learn how to take back control of your attention span.
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The right way to manage customer churn for maximum profit
Many companies actively manage customer churn but aren't seeking out the best customers to retain, warns Harvard Business School professor
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How to envision your organisation's future
Linda Hasenfratz of Linamar on ways to create a company that will continue to grow and be successful over many, many years
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Creating, Fast and Slow
Instead of bickering about the superiority of specialists or generalists, why not recognise that creative strategies involve trade-offs?
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Want to revolutionize your field? You may need to rethink the size of your research team
Large and small teams produce different types of breakthroughs, according to an analysis of 50 million patents, software products, and academic papers
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Is Covid-19 accelerating automation? Lessons for the advent of AI
Firms are using more and more AI in order to substitute for workers, because the lockdown is making the labor supply even harder for firms
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How will Covid-19 affect the current placement season?
Even if companies do survive and manage to sustain amidst this period, with the current circumstances, fresh hiring will take a backseat. But these sectors could see new opportunities