It’s the best of times and the worst of times for young working professionals. Life moves at an unbelievable pace for these go-getters. For many, getting into the office is a saga that involves battling unimaginable traffic. Then, at the office, powerful interactions and intense spells of challenging work require dependable personal and office infrastructure. And days do not end with work. There is after-hour networking and socialising that has become an integral part of life. All this is interspersed with travel for some.
There are other young professionals who work out of home offices, shared workspaces, coffee shops or on the go. They have an equally gruelling day, working on their personal infrastructure, which comprises a range of trusted electronic devices. They too are completely immersed in a combination of calls and online connect with far-flung colleagues. This lot is equally particular as their on-site counterparts about being able to meet deadlines with work submissions that are of impeccable quality.
Changing paradigms
Unlike their predecessors of yesteryears, who derived pride from owning assets like homes, automobiles, designer wear and jewellery and other accessories, the young working professional seek experiences. With their eye for detail, they want to deliver and receive only the best, whether it is for work or leisure. They also put a premium on staying connected, irrespective of whether they are office goers or on-the-go-ers.
The HP EliteBook is tailored to caters perfectly to the career and leisure needs of this genre, enabling them to work on the go and in the office, be it shared or conventional or virtual.
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