How to preview your favourite artist's songs on Audiomack

It is now possible to preview the new songs of your favorite artist. Image: Shutterstock

Pampering fans is one of the music industry's latest strategies. Industry players are getting creative in order to satisfy this demanding public. Music streaming and discovery platform Audiomack now offers its subscribers the opportunity to preview new releases by their favorite artists.

To wait or not to wait, this is the question that many music fans ask themselves a few days before the release of their idol's new album The most impatient among them often head onto social networks to look for a pirate version of the highly anticipated record.

It's a phenomenon that gets referred to as a"leak." Many artists are paying the price and see their work made available illegally and for free on the web before its official release. And these leaks cause a significant loss of revenue for the record companies, even if they don't discourage loyal fans from waiting for the big day to listen to the latest drop.

Audiomack wants to reward these fans' loyalty through its new feature, "Premier Access." It allows artists to give their biggest fans a sneak peek at the results of their hard work. To do this, they simply select this option on the unreleased track/album of their choice when they import it to the streaming platform. They can also choose the duration of this privileged access, so that it doesn't interfere with the official release of their musical project.

Patronage 2.0

Music aficionados who want to listen to their favorite musician's new creations before everyone else must be one of their "supporters" on Audiomack. This name refers to a monetization tool that Audiomack set up last December, in collaboration with partners such as Warner Music Group. The goal: to allow fans to financially support the songs and albums of the artists they love, like patrons.