How is the retail industry in emerging markets different from developed economies? Professor Siddharth Singh discusses insights from a recent analysis of FMCG marketing in India.
Do top Indian companies hire professional Chief Executive Officers on the basis of caste or religion? And does it matter for financial performance? Professors Naga Lakshmi Damaraju and her co-author Anil K Makhija offer some surprising insights on these important questions
Though mutual funds are increasingly popular as investment vehicles, the factors that drive their returns are not fully understood. How can investors better understand how well a fund has done relative to its competition? Research by Professors Nitin Kumar, Gerard Hoberg and Nagpurnanand Prabhala answers these questions
The 2013 Drug Price Control Order capped prices of over 300 drugs in the Indian market. Using an experimental design to assess the consequences of this price control on the anti-diabetic drug Metformin, Professor Chirantan Chatterjee and his co-authors show the unintended consequences of such price regulation
Digitisation of research and development can generate significant returns for firms, argue ISB Professor Deepa Mani and colleagues, based on an empirical study of technology spill-overs from the IT industry across an array of other industries. Technology laggards risk being left behind as industry boundaries are redefined
Professor Deepal Basak and his colleague bring new insights from game theory to show what happens when negotiators gamble with public opinion, but in the public domain, not in private backrooms
Airline alliances help travellers fly seamlessly with different airlines during a single journey without having to make different bookings for each stop. Though the alliances aim to offer convenience, they often breed consumer dissatisfaction with the services provided by partner airlines. What factors lead to service quality variations among partner airlines? How can airline alliances promote customer satisfaction?