Web3 era will bring massive changes in scheduled TV programming
How we watch television, or other regularly scheduled programmes are about to become NFT-ised
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Nearly every aspect of the physical world is affected by nonfungible tokens (NFTs), from musicians giving antiquated song rights distribution and major fashion labels like Gucci embracing the technology to digitise artefacts.
Even television, or other planned content in the age of streaming, is now utilising NFTs to fund shows. While offering viewers a voice in what is on the menu, NFTV is streaming material with a crypto theme and using NFTs as the foundation to crowdfund shows.
Each programme has a collection of connected NFTs that offer creators—rather than large media organisations—control over the undertaking and allow holders the opportunity to create content.
The co-creator of NFTV, Greg Cipes, talked about the delicate balance between content democratisation and an artist's vision coming to life authentically.
Kim Kardashian, Snoop Dogg, Eminem, and Matt Damon are just a few of the famous people that have embraced the NFT craze. Many artists, especially seasoned professionals with a distinct brand or style, have a clear vision for their content when it comes to their creative production.
