Predictions are a risky business. But we're bravely venturing again to list the many ways things will change in the future. In this series of articles, we have industry leaders and experts trying to future-gaze and capture the transformative and disruptive ideas and trends that will 'change everything as we know it' (Or not.) For 2022, definitely, maybe
The flood of creators across the digital economy presents an opportunity to fuse content and commerce; Image: Shutterstock