The conventional wisdom is that faster supply chains—supply chains that are more responsive to fluctuating consumer demand—come at an environmental cost.
But it depends on how speed is achieved, says Robert Swinney, a professor of operations at Duke University’s Fuqua School of Business.
“You often hear the viewpoint that faster supply chains are bad for the environment. But it’s not that simple,” he said. “It really depends on how firms are speeding up their supply chain.”
[This article has been reproduced with permission from Duke University's Fuqua School of Business. This piece originally appeared on Duke Fuqua Insights]