Indian family businesses resilient to pandemic; only 30% needed more capital in 2020: PwC report
Indian family businesses resilient to pandemic; only 30% needed more capital in 2020: PwC report
Even though 52% of Indian family businesses saw a decline in profits in 2020, majority of them expect to recoup their losses by 2022. The recent report outlines how they fare when it comes to digitalisation, sustainability and governance too, compared to global peers
Samidha graduated with a bachelor’s in mass media from Sophia College, Mumbai, right before joining Forbes India, where she writes about various startups across industries, and also works on News by Numbers–a way of news story-telling through infographics. She is also part of the web team which oversees social media and organizes various annual events for the publication. Samidha is a film buff and enjoys all kinds of cinema–all the way from cringy bollywood films to those of Tarkovsky.
