The vast opportunity being offered by the government-backed e-commerce platform has found early adopters in FMCG giant HUL and makers of audio wearables Boat
ONDC is developing a vast digital infrastructure to develop a comprehensive platform that is easy to navigate.
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From Aadhar to UPI, India’s digital transformation journey has come a long way in a very short period of time. When UPI was launched in 2016, there were doubts about its feasibility and whether the Indian masses were ready for digital payments. But today, UPI has penetrated deep into the masses, with over 11.24 billion transactions, worth Rs 17.4 lakh crore, this November.