As Center Fresh completes 25 years in the country, Forbes India traces how Perfetti Van Melle's flagship brand used strong advertising to make it big
The tech giant is the only premium brand to drop prices with its flagship model, the Galaxy S series, says latest techINSIGHT report
Colgate and Lloyd both bet big numbers on casting celebrity couples together for the first time on television. Which brand pulled off the casting coup better?
Forbes India goes behind the scenes to decode the successful #GameBanayegaName campaign
The eight-month-old startup has disrupted the online gaming space by roping in the Indian skipper, but can it keep up its aggressive pace?
22% of the mobile ad spends in India are subject to fraud, says survey
Most burger brands in India use only 30 percent - 60 percent chicken in their burgers; rest are fillers such as bread crumb, potato starch, soy granules, spices and coating
'Knock Knock' is a high-decibel campaign to drive customer engagement through live travel auctions and travel content
The condom brand's parent company, Reckitt Benckiser, will not renew its contract with the Bollywood celebrity