Understanding the pros and cons of companies is among the key ingredients to winning at the bourses
Those seeking to make money from the stock markets have often been left wondering about the best way, that perfect formula, for success. After all, it’s virtually impossible to predict the market, given the multiplicity of factors which drive its behaviour. However, some of the smartest investors the world over have benefitted from following a few simple ground rules: Keeping it simple, watching out for companies which have comparatively high competitive entry barriers and, most important, good management and corporate governance standards.
(This story appears in the 10 July, 2015 issue of Forbes India. To visit our Archives, click here.)