With the release of highly anticipated movies like Mission: Impossible—Dead Reckoning Part One, ticket prices in multiplexes, especially in metros, have surged. Additionally, the cost of snacks can add up significantly, despite the reduced GST for cinema food and beverages. We compare it with OTT prices
Scenario 1
After a long day at work on a Wednesday, you decide to go to the multiplex to watch Mission: Impossible–Dead Reckoning Part One. You’ve been waiting for the movie for months and want to opt for the finest cinema experience, so you book the INOX Insignia show which costs Rs 2,100 (Atria Mall, Worli). Add to that some popcorn (but, of course) and a soft drink, which costs Rs 390 and Rs 330 respectively. The cost of your cinema experience now comes to a total of Rs 2,850.
Scenario 2
You’ve reached home, had dinner, and are now sitting down with your family to watch a movie. The consensus is to watch Mission: Impossible–Fallout, and you realise it’s available for a subscription on Prime Video for Rs 1,499 (annually), or you can rent it on YouTube or Apple TV for Rs 80 and Rs 120, respectively. You go for the subscription and, with your entire family, watch the film for a price that’s nearly half of what it would have cost you at a theatre for a solo viewing.
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