M.A.D: Marketing & Advertising, Decoded

Meesho: Arrey Waah! I'm lovin it!

Meesho: Arrey Waah! I'm lovin it!

Hic! Pernod wants you to drink more (water)

Hic! Pernod wants you to drink more (water)

Blow-by-blow account: Kotak counts, HSBC talks account

Blow-by-blow account: Kotak counts, HSBC talks account

Nuisance to new sense: Can edtech advertising kill FOMO?

Nuisance to new sense: Can edtech advertising kill FOMO?

A pinch of salt: Can Tata Salt be a Horlicks, Complan or Bournvita?

A pinch of salt: Can Tata Salt be a Horlicks, Complan or Bournvita?