Stills from Soorarai Pottru, starring Suriya and Aparna BalamuraliAround Diwali 2020, one of the busiest times for the Indian entertainment industry, Google search results revealed that there were more queries about Tamil star Suriya’s Prime Video release Soorarai Pottru (search interest of 100) than the scheduled releases of Rajkumar Rao-starrer Bollywood film Chhalaang on the same platform (search interest of 17) and Anurag Basu’s Ludo on Netflix (search interest of 50).
(This story appears in the 22 October, 2021 issue of Forbes India. To visit our Archives, click here.)