The Ayurveda Experience, an ayurvedic skincare and nutrition D2C brand from India, has scaled briskly across the US, Europe and Australia. Can it achieve similar results on home turf?
Experience can be seductive. And its illusionary impact can hit you hard, especially if you happen to be an 18-year-old. This is what happened with Rishabh Chopra, who joined AIESEC when he was in the first year of his college in 2002, and after graduating got himself enrolled as a full-time soldier in the not-for-profit largest student organisation in the world that had a presence across 100 countries.